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Marketing feed.Guerrilla Marketing Tactics for Online Publishers
Our good friend Will Pate has a great presentation on Guerrilla Marketing Tactics for Online Publishers from nextMedia - Monetizing Digital Media. It's a handful of spot on tips for online promotion we recommend to all our clients.
Email Standards Project
First came the Web Standards Project, and now the fine folks at Campaign Monitor have launched a complimentary effort for Email.
Posted by Jay Goldman on Sunday, December 16, 2007 at 10:40 PM in Marketing, Taking Care of Business with tags email, standards, emailstandardsproject, freshview, campaignmonitor • Permalink • 0 comments
Google for Google's Sake
What if the design of Google had to be optimized for SEO?
Posted by Jay Goldman on Tuesday, October 16, 2007 at 07:27 AM in Marketing with tags google, seo, meangene • Permalink • 0 comments
ROM Photo Diary
Kudos to the ROM on the launch of their new photo diary!
Posted by Jay Goldman on Wednesday, August 22, 2007 at 12:02 AM in Marketing with tags rom, photodiary, blog, elisinger, cundari, toronto, libeskind, alsop, gehry • Permalink • 0 comments
Last Mile to the Inbox
ThinData.com posts a whitepaper about getting your emails into your recipients' inboxes.
Posted by Jay Goldman on Friday, August 10, 2007 at 08:30 AM in Marketing with tags email, marketing, spam, delivery, thindata, whitepaper • Permalink • 0 comments
CityTV Homepage - Facebook
Jay will be appearing once again on CP24's Homepage with Amber MacArthur. Hot on the heals of Facebook Camp Jay will be discussing Facebook applications. Catch the show today at 5PM and 11:35PM.
Posted by Michael Glenn on Wednesday, August 8, 2007 at 04:25 PM in Marketing, Tech Geekery with tags facebook,homepage • Permalink • 0 comments
A Home Run Doesn't Have to be Perfect
Some very lucky journalists with international reach have had the privilege to have a hands on review of the highly anticipated iPhone to be released this Friday the 29th in the U.S. For months now we've been treated to speculation, rumour, high praise and scorn for a device that very few had a chance to physically experience. Hands on reviews have finally started to come out and it appears that the iPhone is a home run but that it isn't perfect. Which is just as it should be.
Posted by Michael Glenn on Thursday, June 28, 2007 at 02:20 PM in Design, Marketing with tags iphone, triangle • Permalink • 0 comments
2002 Called
Dear Mr. Zell, 2002 called, they want their business model back.
I'm sure this is simply a PR stunt but on the off chance that it's not or other publishers forget how value flows on the Internet let me clarify. Links build value.
I'm sure this is simply a PR stunt but on the off chance that it's not or other publishers forget how value flows on the Internet let me clarify. Links build value.
Posted by Michael Glenn on Monday, April 9, 2007 at 10:15 PM in Marketing, Taking Care of Business with tags samzell, google, attention • Permalink • 0 comments
Filling the Well
Blogs are a wonderful tool for disseminating, discussing and promoting your ideas. I advocate them to anyone who wants to promote their business, services or ideas as it has low barriers to entry and offers a simple stage on which to publish your knowledge. It has one fatal flaw though. You have to post.
Posted by Michael Glenn on Tuesday, March 27, 2007 at 10:15 PM in Marketing, Taking Care of Business with tags blogging • Permalink • 0 comments
Get the Glass!
Finally! A blog post in which we actually celebrate a Flash website as not being a Flashtastrophe.
Posted by Jay Goldman on Monday, March 19, 2007 at 03:04 PM in Marketing, Design with tags flash, flashtastrophe, flashtastic, gettheglass, northkingdom, coudal, milk, molasses • Permalink • 0 comments
Give Me My Leopard!
Posted by Alistair Morton on Thursday, February 22, 2007 at 07:00 PM in User Experience, Tech Geekery, Marketing, Taking Care of Business, Design, News with tags Apple, OS, OSX, Interface • Permalink • 3 comments
Red with Envy
A glimpse at the future of In-Flight entertainment courtesy of Virgin America.
Posted by Jay Goldman on Friday, February 16, 2007 at 03:43 PM in User Experience, Tech Geekery, Marketing, Taking Care of Business with tags virgin, virginamerica, virginatlantic, red, engadget, inflightentertaintment, socialmedia • Permalink • 0 comments
The Machine Is Us
A video by Michael Wesch to describe the concept of Web 2.0.
Posted by Michael Glenn on Wednesday, February 7, 2007 at 12:05 PM in Marketing with tags web2.0 • Permalink • 0 comments
Buttermilk Powder
When I'm not busy building websites I like to cook and sometimes even bake. What can I say, my mother taught me well. The Internet offers an abundance of recipes with creative ingredients. Recently my fiancé suggested a recipe for strawberry shortcake that called for buttermilk powder, which I'd never heard of before. After a fruitless trip to my local grocery store I naturally did a Google search to figure out where I could find such a product in Toronto.
Posted by Michael Glenn on Wednesday, January 3, 2007 at 02:40 PM in Marketing with tags seo, google, buttermilk • Permalink • 1 comment
Keyword Placement
Strong keyword strategies combined with a program to generate inbound links are your first lines of attack. But implementing simple placement guidelines will help you get the most mileage out of your keywords.
Posted by Michael Glenn on Monday, November 6, 2006 at 10:00 AM in Marketing, HTML/CSS with tags keyword, html, seachengine • Permalink • 1 comment
All Flash = Bad
Our friend Patrick inspires a mini-rant on all Flash websites.
Posted by Jay Goldman on Saturday, August 12, 2006 at 05:38 PM in User Experience, Marketing, Design with tags adobeflash, flash • Permalink • 13 comments
Radiant Core on One Degree
1.5 Questions with Jay
Posted by Jay Goldman on Tuesday, July 25, 2006 at 12:01 AM in Taking Care of Business, Marketing with tags onedegree, interview, mozilla, firefox • Permalink • 0 comments
10 things marketers might want to know about programmers
In response to Seth Godin's post about Ten things programmers might want to know about marketers
Posted by Michael Glenn on Thursday, June 29, 2006 at 02:55 PM in Tech Geekery, Marketing with tags programmers, marketing, sethgodin, tenthings • Permalink • 1 comment
Data Lock In
This week will be my third attempt to switch our published company phone number to our new provider Unlimitel from Primus. We were previously using Primus but their services were not as flexible as Unlimitel’s and the configuration of our phones were never correct. We lived with it because it was cheaper than the alternative Bell.
Posted by Michael Glenn on Thursday, June 29, 2006 at 10:15 AM in User Experience, Marketing, Taking Care of Business with tags unlimitel, primus, data • Permalink • 1 comment
Flash in Email
The quick summary: don't do it.
Posted by Jay Goldman on Tuesday, June 27, 2006 at 01:39 PM in Marketing with tags email, newsletter, flash, campaignmonitor, joncoe • Permalink • 0 comments
Why we have privacy regulations
PIPEDA is a good thing.
Posted by Jay Goldman on Wednesday, June 7, 2006 at 11:35 PM in Marketing with tags pipeda, opt-in, email • Permalink • 0 comments
